‘Extraordinary Attorney Woo’: Korean Ratings Match Netflix Success

The legal drama “” lives up to its name following its international success on Netflix.

The series’ domestic Korean audiences have increased, in line with its streaming growth.

The drama stars Park Eun Bin as a young lawyer with Asperger’s Syndrome who, thanks to her powerful IQ of 164, exceptional memory, and creative thought processes, is top of her class. When she joins a large law firm, she uses her special skills to deliver results that others could not achieve. But she still struggles with social interactions.

Already the world’s top non-English speaking series on Netflix for the past two weeks, the show claimed a 13.1% share of Korean TV viewership last Thursday, halfway through its 16-episode run. . It was a nationwide audience of 3.4 million viewers, according to data from Nielsen Korea, cited by Content Asia. The production budget for the season is said to be around KRW 20 billion ($15 million).

Between July 11 and July 17, the series ranked No. 1 on Netflix for the second consecutive week, recording 45.58 million hours of viewing worldwide. The total was almost double the viewing time of the second most popular non-English-language show on the platform, season 1 of “The Longest Night” (24.2 million hours).

“Extraordinary Attorney Woo” has been particularly successful in East Asia: Hong Kong, Indonesia, Malaysia, Singapore, South Korea, Taiwan, Thailand and Vietnam.

In Korea, the show airs on Skylife’s ENA, a drama and general entertainment channel which was previously called Skydrama. Episodes air during prime time on Wednesdays and Thursdays and continue through August 18.

Ratings have risen sharply and steadily since the show’s humble beginnings on June 29, when the ratings agency calculated just 400,000 viewers and a 0.95% share. The second episode nearly doubled those numbers with a 1.81% share.

The third episode, six days later, was the highest rated show of the evening, with a national rating of 4.03%. According to local media, the score of more than 13% obtained on Thursday is the highest score ever obtained by the ENA.

Production company AStory reportedly received at least one offer for an American remake. Given the obvious parallel to “The Good Doctor,” a 2013 Korean Broadcast System drama about a young hospital doctor with autism, now in its sixth season in the US on ABC (and Netflix on some markets), it seems obvious. results.

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